It’s Pitch, Free—the free Friday post for Pitch, Please subscribers.
Pitches, it’s the freakin’ weekend and I’ve never been more ready for a chill vibe. Esp since last weekend, I was at a Martin Garrix concert in Vegas ‘til 5 a.m. This weekend, we’ve got a Friendsgiving and virtually nothing else. I’m gonna finish painting my bathroom and lounge around in sweatpants. I hope you get to do the same!
Gift guide season is fudging tiring. I know how hard I work ‘round this time so I can only imagine how many different hats you’re wearing over on the PR side of things.
This Thanksgiving, I’m thankful for you, pitches.
That being said, I’d like to announce some fun shit. Because we all deserve some fun shit right now. Let me buy you coffee to show you how grateful I am for my Pitch, Please subscribers. I’m giving away a $10 Starbucks gift card to one lucky pitch!!!!
All you have to do is share Pitch, Please with a link to it on your Instagram Story and tag the @pitchpleasenewsletter IG to be automatically entered.
The winners will be picked at random and can be either a free or paid subscriber.
One more fun thing: The second Pitch, Please gets to 1K subscribers, this pitch is celebrating (with Cliquot, yes) but also by giving away a $20 Starbucks gift card!
So, share, share, share this newsletter with your publicity friends so we can hit 1K!!!!
Hit reply to this post to let me know you referred Pitch, Please and include who your referral went to. You’ll be automatically entered in for a chance to win the $20 gc.
I want to make sure the Gift Guide Gold Course is on your radar. The course is designed by Dana Baardsen, my absolute go-to guru when it comes to asking affiliate-related questions. She is on the pulse of new trends in the space and this course truly reflects that. Definitely sign up if you haven’t already, using code ‘gold’ for 30% off!
What Paying Pitches Got This Week
This week, paying pitches got an earful about how to send a successful follow-up. It included everything from do’s and don’ts to a tale of the most horrifying follow-up anecdote of my life. It’s full of hot takes and Housewives gifs to boot.
You can read it here and subscribe here.
And you should have been invited to join a subscriber-only chat. It’s a way to keep the discussion going, so download the Substack app to participate.
You can join in on the convo—this week’s topic is all about follow-ups from your perspective—by clicking the ‘Join Chat’ button above.
Other sh*t the paying pitches got
Musings on Impact Radius and whether it’s worth it, a guide to pitching experts, and an intro to Press Hook.
Each paid newsletter includes more content, more GIFs, more jokes, and notably, what I’m working on this week.
Free Tip of the Week~
How to capitalize on that pitch? Don’t capitalize the subject line. At least, not the whole thing. It induces anxiety and ouija-board-style directs my finger to the ‘trash’ button.
Do: “DEAL: Get 50% Off This Black Friday on TK Product”
Don’t: “BLACK FRIDAY ANNOUNCEMENT ALERT ALERT TK TK TK TK”
Other infuriating don’ts:
Subject lines with *******CELEBRITY SIGHTING*******
I don’t write about celebrity sightings—ever—so, know who you’re pitching. Also, the asterisks? Fsjkfjskfjskjfksjf.
Did you know Pitch, Please has group offers?
That’s right, pitches, there are group rates for agencies looking to sign up 4+ or more. If you want to level up on a budget, hit the button below:
See you next time, pitches.
Follow me:
Instagram: @stephosmanski / @pitchpleasenewsletter
LinkedIn: LinkedIn.com/in/StephanieOsmanski
Twitter: @stephosmanski